They discuss mobile apps and how IYPs will integrate. One thing in here I don't agree with is that YellowPages.com launched with a nice app. There's no integrated maps in their app and its really kind of a subpar effort, in my estimation. Yelp has done a much better job and I think is going to be the local app to beat for some time.
Kelsey Group Blogs » What Role will IYPs Play in Next Generation Mobile Search?
Kelsey Group Blogs » What Role will IYPs Play in Next Generation Mobile Search?
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